Global marketing : a market-responsive approach (Record no. 96610905)
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| 000 -LEADER | |
|---|---|
| fixed length control field | nam a22 7a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KarU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20171213143555.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 171213b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780132610902 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | KarU |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD30.28 |
| Item number | .H65 1998 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Hollensen, Svend |
| 245 ## - TITLE STATEMENT | |
| Title | Global marketing : a market-responsive approach |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | London |
| Name of publisher, distributor, etc. | Prentice Hall |
| Date of publication, distribution, etc. | 1998 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxvi, 604 p. : |
| Other physical details | ill. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Strategic planning |
| General subdivision | Cross-cultural studies |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| General collection | School of Business | School of Business | General Collection | 12/13/2017 | 9500.00 | HD30.28 .H65 1998 | 10360 | 12/13/2017 | 10000.00 | 12/13/2017 | Books | LC |