Business Intelligence for Small and Medium-Sized Enterprises : (Record no. 96619443)

MARC details
000 -LEADER
fixed length control field 07018cam a2200637Mi 4500
001 - CONTROL NUMBER
control field 9780429316371
003 - CONTROL NUMBER IDENTIFIER
control field FlBoTFG
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220520134722.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m o d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cnu---unuuu
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190720s2019 xx o 000 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency OCoLC-P
Language of cataloging eng
Description conventions pn
Transcribing agency OCoLC-P
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781000054057
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1000054055
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781000063875
Qualifying information (ePub ebook)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1000063879
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781000058963
Qualifying information (Mobipocket ebook)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1000058964
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780429316371
Qualifying information (ebook)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0429316372
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781138584211
Qualifying information (hbk.)
024 7# - OTHER STANDARD IDENTIFIER
Standard number or code 10.1201/9780429316371
Source of number or code doi
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)1109783303
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC-P)1109783303
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD38.7
072 #7 - SUBJECT CATEGORY CODE
Subject category code BUS
Subject category code subdivision 042000
Source bisacsh
072 #7 - SUBJECT CATEGORY CODE
Subject category code BUS
Subject category code subdivision 083000
Source bisacsh
072 #7 - SUBJECT CATEGORY CODE
Subject category code COM
Subject category code subdivision 032000
Source bisacsh
072 #7 - SUBJECT CATEGORY CODE
Subject category code KJC
Source bicssc
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.472
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Rao-Graham, Lila.
245 10 - TITLE STATEMENT
Title Business Intelligence for Small and Medium-Sized Enterprises :
Remainder of title an Agile Roadmap Toward Business Sustainability.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Milton :
Name of publisher, distributor, etc. Auerbach Publications,
Date of publication, distribution, etc. 2019.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (167 pages)
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term computer
Media type code c
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term online resource
Carrier type code cr
Source rdacarrier
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Cover; Half Title; Title Page; Copyright Page; Dedication; CONTENTS; FOREWORD; AUTHORS; INTRODUCTION: CONCEPTIONS OF AGILITY AND BUSINESS INTELLIGENCE FOR SMES; Digital Business Trends; Conceptions of Agility; Business Intelligence as an Enabler of Agility; SMEs, Business Intelligence and Agility; About this Book; PART I: BI LANDSCAPE -- OPPORTUNITIES FOR SMEs; CHAPTER 1 BARRIERS AND STRATEGIES FOR ENTERPRISE ICT ADOPTION IN SMES; Introduction (Digital Economy -- Implications for Business); SMEs and ICT in Developing Economies; SMEs and ICT Adoption -- Barriers & Challenges
505 8# - FORMATTED CONTENTS NOTE
Formatted contents note BI -- Value Opportunities for SMEsDistribution and Retail; Credit and Micro-Finance Services; CHAPTER 2 AN AGILE INTEGRATED METHODOLOGY FOR STRATEGIC BUSINESS INTELLIGENCE (AIMS-BI); Introduction; Why the Need for New Methodologies?; The Need for a Strategic, yet Agile Perspective; Know the Current State of your Information Maturity; End User and Key Stakeholder Engagement; Design of AIMS-BI; Description of AIMS-BI; Step 1: Information Maturity Assessment; Step 2: BI Opportunity Discovery; Step 3: BI Portfolio Evaluation; Step 4: Proof of Concept Prototypes
505 8# - FORMATTED CONTENTS NOTE
Formatted contents note Strategic Business Intelligence RoadmapFindings from Applying AIMS-BI; Conclusion; PART II: NAVIGATING THE AGILE BI PROCESS; CHAPTER 3 INFORMATION MANAGEMENT (IM) MATURITY ASSESSMENT: EVALUATING BUSINESS CAPABILITIES AND GAPS; Introduction; Maturity Models in Organizations; Implementing the IM Maturity Model; Applying the AIMS-BI IM Maturity Assessment; Example of the Application of IM Maturity Assessment; Conclusion; CHAPTER 4 CREATING BI PORTFOLIOS; Introduction; The Discovery of BI Opportunities; BI Portfolio Evaluation; Example: BI Opportunity Discovery and Portfolio Evaluation
505 8# - FORMATTED CONTENTS NOTE
Formatted contents note ConclusionCHAPTER 5 THE PROCESS AND VALUE OF BUILDING PROOF-OF-CONCEPT PROTOTYPES; Introduction; Why Develop PoCs?; BI -- The Different Layers of Analytics; Monitoring Layer; What Is Data Visualization?; Data Visualization Process Models (VPM); Understanding the Business Context; Get Data; Visualization Design Considerations; How Will the User Respond to the Visualization?; How Will the Visualization Be Used?; How Should the Data Be Encoded?; Building Visualizations; Business Insights; Decisions and Actions; Prediction Layer; What Is Data Mining?; IKDDM Process Model for Data Mining
505 8# - FORMATTED CONTENTS NOTE
Formatted contents note Business Understanding PhaseData Understanding; Data Preparation; Modeling (Data Mining); Evaluation; Deployment; Lessons Learned from Applying the Process Models to the Development of the PoCs; Conclusion; CHAPTER 6 DATA GOVERNANCE AND DATA QUALITY MANAGEMENT; Introduction; Data Governance and Data Quality; Data Quality Management Process; Stage 1: Defining Data Standards Quality Metrics; Stage 2: Data Quality Assessment; Stage 3: Data Maintenance/Stewardship; Stage 4: Data Life-Cycle Process Review; Conclusion; CHAPTER 7 DATA INTEGRATION: MANAGING DATA SOURCES FOR AGILITY; Introduction
500 ## - GENERAL NOTE
General note Opportunities through Data Integration
520 ## - SUMMARY, ETC.
Summary, etc. Business intelligence (BI) has evolved over several years as organizations have extended their online transaction processing (OLTP) capabilities and applications to support their routine operations. With online analytical processing (OLAP), organizations have also established the capability to extract internal and external data from a variety of sources to specifically obtain intelligence about non-routine and often less-structured arrangements. BI therefore refers to applications and technologies that are used to gather, provide access to, and analyze data and information about the operations of an organization. It has the capability of providing comprehensive insight into the more volatile factors affecting the business and its operations, thereby facilitating enhanced decision-making quality and contributing to the creation of business value. Larger and more sophisticated organizations have long been exploiting these capabilities. Business Intelligence for Small and Medium-Sized Enterprises (SMEs) guides SMEs in replicating this experience to provide an agile roadmap toward business sustainability. The book points out that successful BI implementations have generated significant increases in revenue and cost savings, however, the failure rates are also very high. More importantly, it emphasizes that a full range of BI capabilities is not the exclusive purview of large organizations. It shows how SMEs make extensive use of BI techniques to develop the kind of agility endowing them with the organizational capability to sense and respond to opportunities and threats in an increasingly dynamic business environment. It points to the way to a market environment in which smaller organizations could have a larger role. In particular, the book explains that by establishing the agility to leverage internal and external data and information assets, SMEs can enhance their competitiveness by having a comprehensive understanding of the key to an agile roadmap for business sustainability.
588 ## - SOURCE OF DESCRIPTION NOTE
Source of description note OCLC-licensed vendor bibliographic record.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business intelligence.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Small business
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Strategic planning.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element BUSINESS & ECONOMICS
General subdivision Management Science.
Source of heading or term bisacsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element BUSINESS & ECONOMICS
General subdivision Information Management.
Source of heading or term bisacsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element COMPUTERS
General subdivision Information Technology.
Source of heading or term bisacsh
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McNaughton, Maurice L.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Mansingh, Gunjan.
856 40 - ELECTRONIC LOCATION AND ACCESS
Materials specified Taylor & Francis
Uniform Resource Identifier <a href="https://www.taylorfrancis.com/books/e/9780429316371">https://www.taylorfrancis.com/books/e/9780429316371</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified OCLC metadata license agreement
Uniform Resource Identifier <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a>

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