Marketing research : tools & techniques / Nigel Bradley.
Material type: TextPublication details: Oxford ; New York : Oxford University Press, 2010Edition: 2nd edDescription: xx, 527 p. : col. ill. ; 25 cmISBN: 9780199564347 (pbk.); 0199564345 (pbk.)Subject(s): Marketing researchDDC classification: 658.8/3 LOC classification: HF5415.2 | .B655 2010Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode |
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Books | School of Business General Collection | General collection | HF5415.2 .B655 2010 (Browse shelf(Opens below)) | Available | M.W.M | 20128039 | |
Books | School of Business General Collection | General collection | HF5415.2 .B655 2010 (Browse shelf(Opens below)) | Available | JWW | 20128036 |
Includes bibliographical references and index.
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