Services Marketing Integration Customer Focus Across The Firm Valarie,A. ziethaml & Mary,Jo Bitner
Material type: TextPublication details: United State McGraw-Hill Higher Education 2000Edition: 2ndDescription: xxviii,620 p .: illISBN: 9780072312218Subject(s): Service industries,marketing Customer services MarketingLOC classification: HD9980.5 | .Z45 2000Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode |
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Books | School of Business General Collection | General collection | HD9980.5 .Z45 2000 (Browse shelf(Opens below)) | Available | JWW | 10034519 |
Includes,index
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