Global Marketing: Contemporary theory, practice and cases Ilan Alon and Eugine Jaffe
Material type: TextPublication details: New York McGraw Hill International ed. 2013Edition: International edDescription: xxi, 602pISBN: 9780071318204Subject(s): Global MarketingLOC classification: HF1416 | .A46 2013Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode |
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Books | School of Business General Collection | General collection | HF1416 .A46 2013 (Browse shelf(Opens below)) | Available | SC | 5992 |
Browsing School of Business shelves, Shelving location: General Collection, Collection: General collection Close shelf browser (Hides shelf browser)
HF 1411 .S6 1994 International economics | HF1414 .L565 1987 Strategies Technology-based Competition | HF1414.4 .R3 2010 Export-Import and logistics management | HF1416 .A46 2013 Global Marketing: | HF1416 .H37 1994 Global marketing : perspectives and cases | HF1416 .K68 1998 Global marketing management / | HF1416 .N66 1999 The CIM handbook of export marketing : |
Includes index and references
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