Contemporary advertising and integrated marketing communications Arens, William F.
Material type:
TextPublication details: New York, NY McGraw-Hill 2013Edition: 14th edDescription: vi,742pISBN: 9781121914018Subject(s): AdvertisingLOC classification: HF 5821 | .A73 2013
| Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Books
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School of Business General Collection | General collection | HF 5821 .A73 2013 (Browse shelf(Opens below)) | Available | M.W.M | 5970 |
Includes index
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