Fundamentals of marketing
Material type: TextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, c1981Edition: 6th edDescription: xvii, 604 p. : ill. ; 25 cmISBN: 0070608911 :Subject(s): Marketing | Marketing -- Case studiesDDC classification: 658.8 LOC classification: HF5415 | .S73 1981Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode |
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Books | School of Business General Collection | General collection | HF5415 .S73 1981 (Browse shelf(Opens below)) | Available | LC | 10429 |
Includes bibliographical references
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