TY - BOOK AU - Brogan,Chris AU - Smith,Julien TI - Trust agents: using the web to build influence, improve reputation, and earn trust SN - 9780470635490 (pbk.) AV - HF5415.1265 .B75 2010 PY - 2010/// CY - Hoboken, N.J. PB - John Wiley KW - Internet marketing KW - Online social networks KW - Economic aspects KW - Social media KW - sears KW - Social networking N1 - Includes bibliographical references and index N2 - Shows how to tap the power of social software and networks to build one's business in a book that delivers actionable steps and case studies and combines high-level theory with practical step-by-step guidance ER -