Fundamentals of marketing

By: Stanton, William JMaterial type: TextTextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, c1981Edition: 6th edDescription: xvii, 604 p. : ill. ; 25 cmISBN: 0070608911 :Subject(s): Marketing | Marketing -- Case studiesDDC classification: 658.8 LOC classification: HF5415 | .S73 1981
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Holdings
Item type Current library Collection Call number Status Notes Date due Barcode
Books Books School of Business
General Collection
General collection HF5415 .S73 1981 (Browse shelf(Opens below)) Available LC 10429

Includes bibliographical references

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