Handbook of qualitative research methods in marketing / (Record no. 2175)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00482cam a22001574a 4500 |
| 020 ## - ISBN | |
| International Standard Book Number | 9781845421007 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification Number | HF5415.2 |
| Item Number | .B455 2006 |
| 100 ## - MAIN ENTRY--Author | |
| Personal name | Belk.W.Russell |
| 245 00 - TITLE | |
| Title | Handbook of qualitative research methods in marketing / |
| Statement of responsibility, etc | edited by Russell W. Belk. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC.(IMPRINT) | |
| Place of publication, distribution, etc | Cheltenham, UK ; |
| -- | Northampton, MA : |
| Name of publisher, distributor, etc | Edward Elgar, |
| Date of publication, distribution, etc | 2006. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xi, 595 p. : |
| Other physical details | ill. ; |
| 650 #0 - SUBJECT--TOPIC | |
| Topical term or geographic name as entry element | Marketing research |
| 650 #0 - SUBJECT--TOPIC | |
| Topical term or geographic name as entry element | Consumers |
| 650 #0 - SUBJECT--TOPIC | |
| Topical term or geographic name as entry element | Qualitative research |
| 942 ## - ADDED ENTRY ELEMENTS(KOHA) | |
| Koha item type | Books |
| Source of classification or shelving scheme | Not for loan | Koha collection | Location (home branch) | Sublocation (holding branch) | Shelving location | Date accessioned | Cost, normal purchase price | Full call number | Barcode | Cost, replacement price | Koha item type | Public note | Inventory number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| General collection | School of Business | School of Business | General Collection | 9310.00 | HF5415.2 .B455 2006 | 20131347 | 9810.00 | Books | M.W.M | 20131347 |