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Essentials of marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel. by Lamb, Charles W | Hair, Joseph F | McDaniel, Carl D. Edition: 3rd ed.Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: Mason, Ohio : South-Western, Thomson Learning, c2003Availability: Items available for loan: School of Business (1) Call number: HF5415 .L2623 2001.
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Relationship marketing / by Mark Godson. by Godson, Mark. Material type: Text Publication details: Oxford : Oxford University Press, 2009Availability: Items available for loan: School of Business (1) Call number: HF5415.55 .G65 2009.
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Marketing Management Philip,Kotler & Kelvin,Lane Keller by Kolter,Philip & Keller,Kevin Lane. Edition: 14th Peason Holizopn EditionMaterial type: Text Publication details: England Peason Education Ltd 2013Availability: Items available for loan: School of Business (2) Call number: HF5415.13 .K685 2013, ...
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Marketing management text and cases Rajagopal by Rajagopal. Material type: Text Publication details: New Delhi Vikas Publishing House Pvt Ltd 2002Availability: Items available for loan: School of Business (4) Call number: HF5415.13 .R2 2002, ...
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Marketing Principles & Practice/ Dennis,Adcock...[at el] by Adcock,Denis...[at al]. Edition: 4thMaterial type: Text Publication details: England Peason Education Ltd 2001Availability: Items available for loan: School of Business (1) Call number: HF5415 .A3 2001. Not available: Checked out (1).
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Principles of market research. by Delens, A. H. R. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London, Lockwood, 1950Availability: Items available for loan: School of Business (1) Call number: HF5415 .D45 1950.
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Business marketing management : B2B Hutt, Michael D. by Hutt, Michael D | Thomas W Speh. Edition: 9th ed.Material type: Text Publication details: London : Cengage Learning 2007Availability: Items available for loan: School of Business (2) Call number: HF5415.13 .H888 2007, ...
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The Amul India story / Ruth Heredia. by Heredia, Ruth. Material type: Text Publication details: New Delhi ; New York : Tata McGraw-Hill Pub. Co., 1999Availability: Items available for loan: Main Campus (1) Call number: HD9275.I54 K344 1999.
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