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Modern marketing : principles and practices

By: Bagavathi Pillai, R. S. NMaterial type: Text

TextPublication details: Ram Nagar, New Delhi S. Chand & Company 2009Edition: 4th ed. and EnlargedDescription: XI, 592p.: illISBN: 8121916976Subject(s): Marketing - Management MarketingLOC classification: HF 5415 | .B34

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Holdings
Item type	Current library	Collection	Call number	Status	Notes	Barcode
Books	Main Campus General Collection	General collection	HF 5415 .B34 (Browse shelf(Opens below))	Available	KEN	8571
Books	School of Business General Collection	General collection	HF 5415 .B34 (Browse shelf(Opens below))	Available	KEN	8573
Books	School of Business General Collection	General collection	HF 5415 .B34 (Browse shelf(Opens below))	Available	KEN	8572

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Modern marketing : principles and practices