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		Strategic market management: global perspective David A.Aaker by Aaker, David A. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi John Wiley & Sons 2010Availability: Items available for loan: Main Campus (1) Call number: HF5415.13.A23 2010. Place hold Add to cart (remove)
		Magic Numbers for Consumers Marketing Key Measures to Evaluate Marketing Success John Davis by Davis John. Material type: Text Publication details: India Wiley 2005Availability: Items available for loan: School of Business (1) Call number: HF5415 .D38 2005. Place hold Add to cart (remove)
		Creating market insight :how firms create value from market understanding how firms create value from market understanding Brian D Smith, Paul G. Raspin. by Smith, Brian D, 1961- \| Raspin, Paul G. Material type: Text Publication details: Chichester, England ; Hoboken, NJ : John Wiley & Sons, 2008Availability: Items available for loan: School of Business (1) Call number: HF5415.13 .S594 2008. Place hold Add to cart (remove)
		No cover image available Marketing research Aaker David A. by Aaker David A \| V. Kumar \| George S. Day. Edition: 9th ed.Material type: Text Publication details: New Delhi John Wiley&Sons INC 2007Availability: Items available for loan: School of Business (1) Call number: HF5412 .A254 2007. Place hold Add to cart (remove)
		Strategic market management David A.Aaker by Aaker, A David. Edition: 7th ed.Material type: Text Publication details: New York John Wiley & Sons.Inc. 2005Availability: Items available for loan: School of Business (1) Call number: HF5415 .A25 2005. Place hold Add to cart (remove)
		Global marketing management / Masaaki Kotabe, Kristiaan Helsen. by Kotabe, Masaaki \| Helsen, Kristiaan. Material type: Text Publication details: New York : J. Wiley, c1998Online access: Click here to access online \| Click here to access online Availability: Items available for loan: School of Business (1) Call number: HF1416 .K68 1998. Place hold Add to cart (remove)
		The book of business awesome Scott Stratten. by Stratten, Scott. Material type: Text Publication details: Hoboken, N.J. : John Wiley & Sons, c2012Availability: Items available for loan: School of Business (2) Call number: HF5415 .S757 2012, .., Main Campus (4) Call number: HF5415 .S757 2012, ... Place hold Add to cart (remove)
		Restaurant newsletters that pay off Walter Mathews. by Mathews, Walter. Material type: Text Publication details: New York : J. Wiley, c1997Online access: Click here to access online \| Click here to access online \| Click here to access online Availability: No items available. Add to cart (remove)
		Restaurant newsletters that pay off Walter Mathews. by Mathews, Walter. Material type: Text Publication details: New York : J. Wiley, c1997Online access: Click here to access online \| Click here to access online \| Click here to access online Availability: Items available for loan: Main Campus (1) Call number: TX911.3 .P77M38 1997. Place hold Add to cart (remove)
		Service management and marketing : managing the service profit logic / Christian Grönroos. by Grönroos, Christian, 1947-. Edition: Fourth edition.Material type: Text Publication details: New Delhi John Wiley & sons 2015Availability: Items available for loan: Main Campus (3) Call number: HD9980.5 .G77 2015, ... Place hold Add to cart (remove)
		Accidental branding : how ordinary people build extraordinary brands / David Vinjamuri. by Vinjamuri, David. Material type: Text; Format: print ; Nature of contents: ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley & Sons, Inc., 2008Availability: Items available for loan: Main Campus (1) Call number: HF5415.1255 .V56 2008. Place hold Add to cart (remove)
		The social media bible : tactics, tools, & strategies for business success / Lon Safko. by Safko, Lon. Edition: 3rd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley & Sons, c2012Availability: Items available for loan: Main Campus (1) Call number: HF5415.1265 .S24 2012. Place hold Add to cart (remove)
		Trust agents : using the web to build influence, improve reputation, and earn trust / Chris Brogan and Julien Smith. by Brogan, Chris \| Smith, Julien. Edition: Rev. and updated.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley, 2010Availability: Items available for loan: Main Campus (1) Call number: HF5415.1265 .B75 2010. Place hold Add to cart (remove)

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