Principles of advertising & IMC Duncan, Tom
Material type:
TextPublication details: Chicago Tata McGraw-Hill publishing company limited 2008Edition: 2nd edDescription: xxii,733pISBN: 9780070601598Subject(s): Branding (Marketing) Management | MarketingLOC classification: HF5415.13 | .D863 2007
| Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Books
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School of Business General Collection | General collection | HF5415.13 .D863 2007 (Browse shelf(Opens below)) | Available | M.W.M | 20131279 |
Includes index
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